I sent Remy eleven weekends of footage and an apology for the shaky bits. What came back was sixteen seconds that made me look like I knew what I was doing.

He kept the mistakes in. The router slipping, me swearing under my breath, the bit where I glue the wrong edge. Turns out people love the wrong edge. That post found more people in a week than the channel did all year.

We’d been cutting our own clips for two years and calling the numbers fine. Keiko read the transcript before she opened a single file, which nobody had done before.

She sent back three clips and a note about which one to post first. We posted the one she said. It’s the reason we got booked on two bigger shows this autumn.

I film everything in one take because I hate stopping. Dana is the first editor who didn’t ask me to change that.

She finds the one second where I look down the lens and builds the whole post around it. My Saturday walks used to do 40K. Now the floor is 300K.

Booked a test edit, got a test edit and a list of five things I was doing wrong in my first three seconds. Kept Pinned on a retainer the same afternoon.

My mobility shorts are the same exercises as before. People just watch them now.